Multilingual Communications and Localisation Professional
Diversity and Inclusion Advocate
Discover the art of communication with Debora Baldelli, a multilingual expert in strategy, production, and digital marketing. With over 20 years of experience, she excels in content strategy, SEO, and localisation. Join her in engaging both global and local audiences with tailored, impactful solutions.
About Me.
Welcome to my professional portfolio! I am a multilingual senior communications expert with a rich background in strategic planning, customer experience, and digital marketing. Over the past two decades, I have developed my skills in content strategy, SEO, and localisation, managing multilingual websites to engage global audiences.
I want your content to create an honest dialogue with your audience, and that takes more than numbers. It takes experience in human behaviour and qualitative data analysis, something my anthropology background brings to the table. Everything I do is based on this premise. The world is constantly changing, and so should the content we write. My passion for inclusive language and community-driven content is at the core of my work. I thrive on transforming data into actionable insights and crafting strategies that boost customer loyalty and resonate deeply with diverse audiences.
My entrepreneurial spirit drives me to embrace new challenges and contribute to projects from inception to successful completion. Throughout my career, I have had the privilege of leading multicultural, diverse teams, driving innovative content strategies, and optimising web experiences. My expertise with various CMS platforms, especially WordPress, allows me to deliver exceptional results tailored to specific business goals.
I am inclusive at heart. Everyone is unique, and your content should reflect diversity and respect equality values. I deeply believe in the saying, “Be the change you want to see.” As a dedicated Diversity and Inclusion advocate, I am committed to creating inclusive environments that value and engage all individuals. Whether you want to enhance your content strategy, improve SEO, or foster a more inclusive workplace culture, I am here to help you achieve your goals. Let’s connect and explore how we can collaborate on your next project!
Experience and Expertise
20+ years of experience creating and managing websites, content strategy, SEO, and multilingual content production and management in diverse fields, languages, countries and audiences.
Editorial and Quality Assurance
I focus on ensuring content is inclusive, accessible, and engaging for diverse audiences, paying attention to every detail so that everyone feels represented.
Copywriting
I’m passionate about crafting stories that resonate with a wide range of people, speaking directly to their experiences and creating connections that last.
Localisation and Translation
I help make content feel natural and relatable for different cultures, ensuring nothing gets lost in translation.
Project Management
I thrive on bringing together people from different backgrounds, solving challenges through collaboration, and guiding projects to success while valuing every contribution.
Research
With a background in anthropology and hands-on experience in ethnography, I’m skilled at uncovering diverse perspectives and cultural insights. My approach ensures well-rounded, informed decisions that respect and amplify every voice in the conversation.
White Papers and Reports
I enjoy turning complex information into clear, concise reports that help people understand the bigger picture.
Content Examples
Here you can find some examples of my work.
Using Podcasts to Boost Your Business Leads
Podcasts are a fantastic way to build a loyal audience and serve as a valuable marketing channel for businesses. Whether revamping your current strategy or starting out, podcasts provide a tremendous opportunity to connect with your audience by sharing your brand story and values.
How surveys can contribute to improving schools’ community well-being
Surveys are an efficient method to focus on the people behind your school community. It makes parents, staff and pupils feel their opinion matters and that they are contributing to improve a community they are part of.
A Walk-through Of The Use Of Gender-neutral Pronouns In Business And Life
To be inclusive in business and life, we need to make an effort to use unbiased language. Concepts of gender or sexual orientation are fluid and could vary around the globe. For businesses, it is about making content welcoming to a broader audience.